We loved working with Italian natural haircare brand Oway on their UK launch. Held in the cool space of The LookOut in Hyde Park, London, the venue was decorated Mediterranean style with rustic furniture and items from the collection Virginias Vintage Hire, real olive trees, bowls of fruits and nuts and lots of lovely smelling herb pots. Sourced from fair trade networks, the hair care treatments, colour and styling products contain at least 92% natural ingredients including essential oils such as rosemary, sage, lemon balm, thyme, mint and helichrysum. Organic Way is not, nor will it ever be, tested on animals, we love that! 

Video Link http://www.oway.it/en/ortofficina/